No Photoshop

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Ok so maybe the title was a bit deceiving, but technically this photo was NOT edited in Photoshop or Lightroom, but rather the new AlienSkin Exposure 7 with RAW conversion capabilities. If you have 8 minutes, check out my LIVE retouch here. I’m been a BIG fan of Exposure and have been using it for years. If you’re just getting started in photography and looking for some GREAT software I highly recommend Exposure 7… They have a FREE trial if you click here. Exposure 7 works as stand alone software and as a plug-in, so you don’t need Photoshop to use! I’m interested to hear your thoughts about using Exposure so please comment on this post.

 

http://www.andrewfoordphotography.com

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Group Editing Assignment

I recently completed a shoot with one of my favorite models Karina. I thought it would be fun to see how creative everyone is. I you click here  you can download the RAW file. Please post your results on my Photography fan page on Facebook

https://www.facebook.com/pages/Andrew-Foord-Photography/151111961603741?ref=hl&ref_type=bookmark

 

Looking forward to seeing what you come up with!

 

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Karina

 

http://www.andrewfoordphotography.com

New Studio & Camera System!

I must apologize to my followers for not posting soon, but I’ve been busy promoting my new photo studio http://www.thephotocoop.com and also testing my new medium format camera system. Below are a few images from recent shoots in my new studio with my new camera system: Mamiya 645 AFD III , Mamiya Dm22 Digital Back.

 

 

http://www.andrewfoordphotography.com

The Power of Social Media

Yesterday I photographed BTS and The Runway at a Mercedes Benz Fashion Week show. This was my first fashion show and I had a great time! We now live in a time where nearly everyone has access to the internet and social media and networking is one of the best ways to promote your work! Photographers, make-up artists, hair stylists, wardrobe stylists, designers, models, etc… we all have business cards and we all exchanged cards at the show, there was NOT one card that didn’t have a website or Facebook or Twitter printed on them. Infact you can attach a QR code to your card, when scanned by your smart phone will automatically import the contact to your phone and sometimes take you to a social media site.

My personal example of the power of social media comes from simply posting a photo to a wall. Ian Ziering, actor from 90210 and Sharknado walked the runway and I got some great shots of him. When I got home form the show I uploaded the photos and posted 1 photo of Ian on my Twitter page (tagging him in the process) and also did the same on my Facebook book. I woke up this morning to find that he favorited my tweet and changed his Facebook profile picture to my photo! Which you can see here https://www.facebook.com/IanZiering?fref=ts

I have already gained likes to my page https://www.facebook.com/pages/Andrew-Foord-Photography/151111961603741  and have a feeling I will be getting many more!

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http://www.andrewfoordphotography.com

Make Your Models ANGRY

Ok not really, but there are times during a photo shoot when you need to change things up. My favorite thing to do is ask my model to “give me the finger.” They usually giggle, or depending on how the shoot has been going will oblige. Either way this loosens things up and gets you some great images!

In addition I would recommend coming up with some phrases that you can say to get a natural reaction. Here are some of my favorites:

“Put your feet closer to the floor”

“Look right slightly, up, back down a little, clench your ball sack”

“Make love to me… I…I mean the camera”

Most importantly HAVE FUN!

 

http://www.andrewfoordphotography.com

Steph

Early December I was fortunate enough to work with a wonderful new model Steph Rai. She came to my studio with her roommate {who is a make-up artist} and we came up with some pretty awesome looks. We started with beauty, but quickly moved onto a rock -n – roll themed shoot.

Lighting – 20″ beauty dish over head – gridded, 2 strobes with silver reflectors and grids powered very low, 1 high and 1 low aimed at Steph. Added a little bit of backlight, was really used to light the fog.

All edits were done in Adobe Camera RAW and Photoshop CS 6. NIK Software Color EFX Pro 4 was also used to enhance the tonal contrast.

Camera – 5D Mark 2

Lens – Canon 24-105L

Fog machine used

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steph

 

 

http://www.andrewfoordphotography.com